Worcester Bosch VAULT. Unlocked.

A new world of loyalty for Installers

Worcester Bosch wanted something fresh for their installer community. They wanted a loyalty programme that’s actually fun, rewarding and genuinely useful. Not just points for the sake of points, something that sparks engagement and helps installers grow their own businesses.

 

Step inside the VAULT….

VAULT is Worcester Bosch’s refreshed loyalty experience. Powered by CACI’s web portal and app and MLP delivering the rewards, engagement and communications that keep installers coming back.

 

What’s inside the VAULT?

It’s everything an installer needs. All in one VAULT. Fit a boiler, heat pump or air con unit, and earn points that turn each point in to a pound, making rewards super easy to track and redeem.

Installers can cash in the points for rewards like:

  • Branded workwear
  • Bosch Power Tools
  • Big brand gift cards and vouchers
  • Reloadable Mastercard

Not only that…

It also gives them something extra, a full suite of tools to help grow their business such as marketing materials, lead generation, social media assets, easy boiler registration.

 

How it’s Landed

The VAULT has transformed Worcester Bosch’s loyalty approach, creating an active, engaged community of installers who are not only earning rewards but using the platform to boost their business and stay connected with the brand.

 

Client:

Worcester Bosch

Date:

31